Skripsi

The role of social capital in the development of msme in Kampung Tahu Kediri during the covid-19 pandemic / Nesya Vashti Engracia

Abstrak
The current pandemic which was caused by the COVID-19 has weakened Indonesia s economic conditions which resulted in a decline in demand for businesses engaged in food and beverages. This encourages SMEs in Kampung Tahu Kediri (Kediri s Tofu Village) to utilize social capital in maintaining and developing their businesses. The purpose of this research is first to analyze the role of social capital in the development of new product innovations for SMEs in Kampung Tahu Kediri. Second to analyze the role of social capital in building a network of SMEs Kampung Tahu Kediri. The data were collected through observation and interviews and analyzed qualitatively. The results are the following first social capital plays an effective role in the development of new product innovations because every business owner has elements of resources relationships and networks. This product innovation can bring benefits for business actors. Second social capital plays an effective role in building SME networks in Kampung Tahu Kediri because business actors can utilize elements of resources relationships and networks. The network that is built can increase the existence of Kampung Tahu Kediri in various cities.

Informasi Detail

DDC

Rs 306.4819 ENG P

Prodi

Universitas Negeri Malang. Program Studi Pendidikan Sosiologi, 2021.

Deskripsi Fisik

viii, 87 hlm. ; Ilus. ; 30 cm

Bahasa

Indonesia

No Reg

04868/KI/22

Edisi

Skripsi (Sarjana)--Universitas Negeri Malang. 2021

Subjek

1. SOSIOLOGI PARIWISATA - KAMPUNG TAHU - KEDIRI
2. TOURISM SOCIOLOGY - KAMPUNG TAHU - KEDIRI

Pembimbing

1. Elya Kurniawati; 2.Nur Hadi

Lampiran Berkas