Skripsi
Tourism management and tourist perceptions of Polowijen Cultural Village in Malang City / Bramantiyo Kurniawan Dwi Putra
Abstrak
Polowijen Cultural Village (PCV) is one of the thematic villages in Malang City that carries the theme of cultural education as a preservation effort. In 2019-2022 PCV had a decrease in the number of tourist visits. Many factors that affect the number of tourist visits. The lack of maximum role of the government and local communities in preparing PCV and the perception of tourists is one of the factors that can affect the number of tourist visits. The purpose of this study is to determine the management of tourism in PCV determine the perception of tourists towards tourist attractions in PCV and determine the relationship between age and latest education to the perception of tourists at tourist attractions in PCV. This research is descriptive with a quantitative approach so the method used is a survey. Data analysis includes descriptive Likert scale and chi-square test. The results of this study indicate that the strategies implemented by PCV include a). uniting the thinking between POKDARWIS and the local community b). increasing activities/events in PCV that are varied and segmented and c). cooperating with various parties who want to support the implementation of activities/events in PCV. The program owned by PCV is to improve and increase existing activities/events through collaboration with various parties. The problem at PCV is the lack of Human Resources (HR) in the participation of the management of POKDARWIS and the local community. Tourists perceptions of PCV attractions are categorized as good. However some shortcomings need to be corrected by the manager. In the relationship between age and the last education of respondents on the perception of tourists at PCV tourist attractions it is known that there is no significant relationship.