Skripsi

Analysis of msme profitability before and after becoming brilink at BRI KC Kepanjen / YUDHISTIRA ROZAQ MAULANA

Abstrak
BRILink is Branchless Banking agent owned by BRI which was launched in 2014. The purpose of this BRILink agent is not only to help MSME traders with transactions but also to help develop their business with fee-based income obtained from each transaction. This research has the objectives 1. To analyze the influence of BRILink Agents on MSMEs 2. To analyze the profits generated by BRILink 3. To analyze the condition of MSMEs before and after joining as BRILink Agents. This research uses primary data obtained through interviews and observations as well as secondary data obtained from previous studies. From the research results it was found that BRILink can influence the profitability of MSMEs. This additional profit is obtained from fee income from each transaction service carried out.

Informasi Detail

DDC

SKRIPSI DIGITAL

Prodi

Universitas Negeri Malang. Program Studi Ekonomi dan Studi Pembangunan, 2024.

Deskripsi Fisik

-

Bahasa

No Reg

1549/RS/24

Edisi

Skripsi (Sarjana)--Universitas Negeri Malang. 2024

Subjek

1. PERBANKAN - LAYANAN - TRANSAKSI DIGITAL
2. PERBANKAN - USAHA KECIL DAN MENENGAH
3. BANKING - SERVICES - DIGITAL TRANSACTIONS

Pembimbing

1. Dr. Dwi Wulandari, S.E.. M.M.

Lampiran Berkas