Tugas Akhir

Listrik pra bayar (LPB) sebagai salah satu bentuk layanan prima dalam alternatif penghematan energi pada PT. PLN (Persero) UP. Dinoyo Malang / Ndari Agustin

Abstrak
Ndari Agustin 2010.Listrik Pre-Paid (LPB) as one of the alternative forms of Prima Services Energy Savings at PT PLN (Persero) UP.Dinoyo Malang. Final Project Department of Marketing Management State University of Malang FE. Lecturer Handri Dian Wahyudi S.Pd. SE M. Sc Keywords Pre-Paid Electricity excellent service Technology The globalization of the economy had an impact on the business environment changes towards the importance of services as a source of competitive advantage a company. In the era of service-based economy excellent service a key determinant of corporate success to build the strength of competition and won a very tight business competition. In order to provide excellent service simple for customers by exploiting advances in technology the system created Pre-Paid Electricity Sales (LPB). Prepaid system will provide efficient impact of PT. PLN (Persero) from penyerdehanaan business processes and accuracy of recording and selling electricity. The purpose of this final author is to determine the ability of excellent service Pre-Paid Electricity (LPB) as an alternative to energy savings in the PT. PLN (Persero) UP. Dinoyo Malang to know the procedure for Pre-Paid Electricity (LPB) which in the given PT. PLN (Persero) UP. Dinoyo Malang and to identify the supporting and inhibiting factors in implementing the Pre-Paid Electricity excellent service conducted PT PLN (Persero) UP. Dinoyo Malang. Based on the results of these activities during the street vendors can find the service provided by PT PLN (Persero) UP. Dinoyo Malang is excellent service based on the concept of Attitude (attitude) attention (attention) and action (action) which in this case the result of excellent service provided to consumers with made Pre-Paid Electricity sales system (LPB). With the use of prepaid electricity indirectly realized we could help one government program that is saving energy which in reality the decrease in the energy supply in Indonesia today. As for the supporting factors of electric service for prepaid customers can easily monitor the use of electricity at any moment can discipline yourself to use electricity on budget spending no longer dealing with a recording meter and payment schedules of each month can buy a token (the rechargeable electrical energy) the payment point there are no delinquent term customer privacy is not disturbed are not subject to Guarantee Money Subscriptions fast switching implementation. There are a few suggestions that can improve the quality of customer service excellence provided by PT. PLN (Persero) UP Dinoyo namely increasing the stock of prepaid meters and multiply the points of service network Token purchases.

Informasi Detail

DDC

Rp 658.81 AGU l

Prodi

Universitas Negeri Malang. Program Studi D3 Manajemen Pemasaran, 2010.

Deskripsi Fisik

viii, 65 + [22] lembar : il. , tab. ; 30 cm.

Bahasa

Indonesia

No Reg

01626/KI/10

Edisi

Tugas Akhir (Diploma)--Universitas Negeri Malang, 2010

Subjek

1. MANAJEMEN PEMASARAN
2. LAYANAN

Pembimbing

1. HANDRI DIAN WAHYUDI

Lampiran Berkas