Skripsi
Grammatical errors in Indonesia\'s tourism advertisements / Lailatun Nisvi Rizki Amalia
Abstrak
Amalia L. N. R. 2014. Grammatical Errors in Indonesia s Tourism Advertisements An Error Analysis. Thesis English Department. Faculty of Letters State University of Malang. Advisor Prof. Bambang Yudi Cahyono M.Pd M.A. Ph.D. Keywords grammatical errors tourism advertisements Every English text requires a good grammatical structure including the texts used in the online tourism advertisements. In Indonesia many tourism managements are trying to create online English advertisements in order to attract tourists especially foreigners to come to their tourism centers. As tourism becomes one of a country s assets that contributes the national income the good grammatical advertisements are really required due to its feature that can attract tourists. Unfortunately there are still many grammatical errors found in the advertisements that raise the researcher s awareness to undertake the research on that particular topic. This research is grounded on four research questions (1) How are the grammatical errors found in Indonesia s tourism advertisements classified (2) Which error domain is the most dominant (3) In what way are they considered as errors (4) How should the errors be corrected The research design of this study is descriptive-qualitative. The researcher started conducting the research by making list of 100 Indonesia s tourism places that are frequently visited by international tourists. After that she began to browse by typing the key word of the tourism places on the search engine. After browsing the tourism places with all the key words the researcher only picked 57 out of 100 tourism places on the list. Using the key words of those 57 tourism places in the process of browsing the researcher then took 110 advertisements containing ungrammatical sentences to be read. After that she read the whole data and decided to take only 58 advertisements in the form of sentences which are going to be analyzed. Since some of the 58 advertisements contain several cases of errors the researcher then divided the error into 94 detailed cases as the fixed data used in this research. Afterwards she classified the errors into some domains and ranked the errors to find out which error domain is the most dominant. Then she analyzed the errors on each datum by describing the reasons why they are considered as errors. At the end the researcher proposed the suggested revision of the errors in the form of error correction. It is found that the grammatical errors are classified into eleven domains which are case (3 errors) gender (0) number (10 errors) person (6 errors) comparison (1 error) negation (0) tense (5 errors) voice (14) word class (8 errors) phrase structure (14 errors) and sentence structure (33 errors). However the two domains which are gender and negation were not found in this research. Therefore there are only nine domains classifying the errors. The most dominant error comes from sentence structure domain that contributes 33 errors (35.11 %) out of the total number of errors. Analysis on the error description of all the empirical data is supported by the Surface Structure Taxonomy (addition omission misformation and misordering) and Linguistic Taxonomy (morphology and syntax error). The proposed suggestion of error containing the correct grammatical text is done in each datum to provide the evidence and the improvement of the grammatical errors. The researcher suggests the future researchers to conduct another research concerning on the same topic but with different media of advertisements. They may also conduct the study using the same object but on different topic and approach. Deeper detailed analysis on the data is expected to be carried out by the future researchers. The researcher also suggests the future researchers to conduct interview with the tourism agent or tourism management to support the analysis on the cause of the grammatical error production if the advertisement media is not online. After conducting this research the researcher expects the tourism management to establish training in creating the English advertisements. The result of this study is also expected to be one of the learning sources for English Department students as the examples of the practical application of using English grammar.